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LS International speaks with Patricia Corsi, SVP/ CMO Heineken Mexico to find out more about her experience in delivering results and leading successful business transformation in Latin America and Europe. Her fluency in 3 languages, combined with a strong sense of curiosity allows her to be closer to consumer and customer and to use this connectivity to better drive product mixes and use experiences that serve unmet consumer needs.

 

During the podcast, we speak with Patricia on the following:

 

  • Career and Leadership

 

  • The biggest challenges FMCG companies are facing

 

  • How technology is playing a key role in shopping and how technology will affect the way FMCG organizations work with retailers

 

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