It is undeniable that for the last few years the Retail Industry has been undergoing a radical transformation when it comes to where and how people shop. This rapid shift leaves a big question mark on the future of retail, this is why we have invited Dimas Gimeno Alvarez to this edition of the Career Success Podcast to shine some light on the current state of the retail industry featuring how to include, and work with smaller, up and coming brands.
Dimas is a Spanish businessman with more than 18 years of experience in retail. Between 2014 and 2018, he was President of El Corte Inglés, a retail giant in Spain and Europe with annual sales of 16 billion Euros, 35 shopping centers in Spain and Portugal and more than 92,000 employees. He promoted and led the company’s e-commerce transformation, creating an online platform and positioning it as a serious competitor for Amazon in Spain.
Topics covered in this podcast:
- Challenges smaller brands are currently facing
- Do smaller brands need a physical presence to be successful? What does a store add to them?
- How to adapt the retail trends happening in Asia to western markets.
- What do brands need to do to be successful?